Works

As Project Manager, I created and launched the Culinary Artistas Apprenticeship program. Tasked with developing a culinary educator training program to support employee retention, I developed a year long program working closely with Culinary Artista's education, marketing, and web team. The program, now it it's third year consist of a speaker series made up of 12 culinary masters, a mentorship program tailored to individual participants, and a calendar of high quality industry events. Within this three month project, I lead the programs team to launch and market the new apprenticeship, leading to a full cohort and full guest speaker lineup. I also worked closely with their web team by providing Figma wireframes for a resource portal and a landing page for the team to handle the backend of the website using my designed sub-brand guides. On the marketing side, I developed campaign strategies for in person and digital marketing while creating a program announcement article and various social and web graphics. Ultimately, the program has seen increasingly qualified candidates, high applicant rates, consistent employment and volunteer guest speaker turn out.

For over three years, I worked as Lead Illustrator and a multimedia content creator for UC Berkeley's College of Engineering to support recruitment campaigns, the creation of educational resource portals, program overview slide decks, technical engineering / user journey graphics, industry partner presentation assets, and copywriting for feature articles. A large part of my position consisted of working cross departmentally and alongside Master of Engineering teams to help visually depict their complex solutions within the industries of space technology, tech, and health. This work strengthened my ability to work with teams and to zoom out from complex systems to see the larger whole of projects in relationship to users, stakeholders, and audiences. Today, I continue to apply these skills and collaborate with UC Berkeley's DEI to created illustration and graphic design pieces centered around community and authentic storytelling as a registered vendor for the university.

A complete brand design package for a start up events company including a sub-brand design, launch assets, an illustration set, and an in depth web design consultation. I worked closely with the company founder to help bring their company vision to life. After hearing about the founder's desire to serve brides who view their weddings, not with individual interest, but with a desire to create a fun loving atmosphere and community experience, I got to work on a brand identity and graphic design package along with an accompanying sub-brand to distinguish a section of the brand that specifically hosts kids events. The brand works to portray fun and nostalgia through bold colors, pattern, and aged imagery while ensuring audience trust and professionalism through attention to type, color rules, and other strict element usage guides. For example, the tiger character is only associated with the kids sub brand whereas the other illustrations are object based and can be used across the larger brand. The brand as a whole was inspired by the tigerlily flower and the brand's positioning as an environmentally sustainable events company, leading to an abundance of nature based imagery.

At the San Francisco mural and arts education company, First Amendment (1AM), I work as a Lead Street Art Instructor and in Community Partnerships and Business Development. This role has comprised of designing and carrying out team building workshops, creating marketing graphics for digital and print, painting murals, and developing sales strategies, all while connecting property managers, companies, community groups, and artist to bring public projects out into the street.

Seismic House is my own experiential design and arts education start up. I created a full brand design, website, business plan, and various arts education curriculum. The company is built on the idea that arts and events are crucial in restoring connection, especially within professional teams. This business has stemmed from my own work as a team leader and educator where I have worked to deliver workshops to companies including Levi's, Google, Adobe, Figma, and Microsoft among others. I have been building this business with the support of a business advisor and so far have partnered with Stanford and UC Berkeley. I publicly announced this company at Figma's annual design conference in 2026 as a conference speaker.

I created this billboard illustration in response to a call for art held by Block Inc. This billboard illustration stems from my work in Project Management for Prescott Circus Theatre, a 40 year old West Oakland non profit that brings circus arts education into Oakland Unified schools. This billboard represents the call theme of "Financial Empowerment for All" and highlights various Oakland merchant communities as well as our performance arts students. In my role, we would use the Block product, Square for fundraiser ticket sales. This illustration works to authentically show the ways that technology supports community. In response to the call, I wrote a corresponding statement to share the story behind the work and then I worked closely with Block's team to understand project specs. From there, I vectorized and formatted the work for large scale print months ahead of schedule leading to an engaging year long display. Shortly after the work was installed, our circus students were participating in a parade, and we turned a corner and unexpectedly encountered the billboard. This piece shows the position of design within public space and the real life impact of authentic representation.